Business today requires a digital presence, as so much of our daily work, play, and investigation goes on online. Mobile devices are a dime a dozen now, and your business model should reflect the cultural shift. Build a business website that makes an impression on web users, and learn what it
There are certain technical skills that business leaders can acquire to grow their organizations. Then there are soft skills, which come naturally and must be cultivated over time. Leadership falls somewhere in between. There are both technical and intuitive elements – and they both need to be gro
The tight labour market requires companies to adopt a recruitment strategy that recognises that engagement begins well before the interview process or employee commencement date. Your employment brand is made up of the market perception of potential employees, current employees and former employees.
How successful would state your business is these days? In the event things could be better, do you have your focus on any one area? With all the responsibilities you have, it can be easy to get to where it becomes overwhelming. So, is it time you did some more things so your brand can […]
Small businesses have to always keep a keen eye on their monthly outgoings in order to maintain a solid financial position. Within this there is some spending which will be optional, and other spending which simply has to be done. One aspect of these monthly costs is the amount of electricity used w
If it seems your business has lost some focus, any particular reason behind this? As a business owner, you know better than anyone that staying focused is crucial to success. Without the right focus, your business can fall behind the competition and may never catch up. So, is it time you got back to
Given how hard you work, don’t think it is important that you get rewarded for your efforts? Sure, you get a paycheck and may even have healthcare benefits and more. That said you could get even more from your job if you appeared in a better light to your employer and co-workers. With that thought
When your business is a one-man shop, you always know what’s happening. Even when you grow to five or 10 employees, it’s fairly simple to stay on top of things. But once your business experiences substantial growth, it becomes easier to fall out of the loop. And once you’re out, it’s tough t
SEO is a major part of many business’ online marketing strategies, however, there are also some misconceptions about SEO, how it works, and about the agencies that are hired to do it. In fact, there are many agencies that get calls from would be clients who have to waste time explaining things
How do you tell how well your business is doing? Is it a feeling? Is it something that you think? Unfortunately, those two parameters aren’t going to help you very much when it comes time to look at your bank statements. What you need for your business are metrics. And that’s when diagnostics ar
